9 biggest hits of Mobile World Congress
In Barcelona, an exhibition Mobile World Congress - an event sets the tone for the mobile market in the months ahead. Here is the most interesting devices shown in the Spanish forum.
Asus Fonepad - giant phone or small tablet?
Asus has long been known as a lover of experimenting with sizes and an external device of electronic devices: he made the tablet Asus Eee Pad Transformer, turning to the dock in the laptop (this example was followed by many others), and the smartphone the PadFone, the dock turning into a tablet ( this example was followed by no one). Fonepad new device is not transformed, but also has two roles: it is a 7-inch tablet, as well as the company claims, a complete smartphone. Ideology: Why carry two devices instead of one?
Certainly the majority of consumers will doubt that the phone this size is convenient. However, even if willing to bring to the ear "shovel" is not there, the mere appearance of the device is indicative: it turns out, the tendency to increase the phone's screen still rested within reason.
Nokia Lumia 520: a budget smartphone
After releasing last year expensive "vindofony" the Lumia 920 and 820, the Finnish company undertook a simpler device and presented at the MWC does not claim to world domination model numbers 720 and 520. If the first still has ambitions "smartphone with an excellent camera" , the 520 th just waged an uncompromising struggle for the price reduction. Display 800x480 resolution - the minimum supported Windows Phone, 512MB RAM looks modestly (flagships are now boast 2GB). The reason is simple and straightforward: if the flag 920 is designed for the "golden billion", then this model, Nokia wants to bring a series of Lumia smartphones on the market cost for the developing countries, recently booming.
Huawei Ascend P2: ambitious Chinese application
So far, Nokia wants to conquer the country such as China, Chinese companies, on the contrary, seek to conquer the West. Huawei - one of the best examples: the company previously modestly letting out devices for other companies (for example, "MegaFon") under their brand, and now seek to assert itself as a fully self-sufficient producers able to produce high-quality and expensive devices, and not just rubber-stamp unpretentious. Ascend P2 - one of its steps in that direction, this device will be chosen based on the characteristics (screen 720p-resolution quad processor 13 megapixel camera) and not the available amount of modesty.
Alcatel One Touch Fire - a smartphone for the poor
Perspectives Firefox OS is open to question, but the hype around the new system at the MWC were many. Mozilla said that it supported the initiative for 18 mobile operators, the first country (mostly rather poor) get new smartphones in the summer, the United States - in 2014, and market applications for Firefox OS will appear before the end of the year. It became known that their applications for this Market are developing many large companies such as Facebook, Twitter and Electronic Arts. The Sony announced that they are going to release a smartphone in 2014. But the most detailed announcement steel Alcatel One Touch Fire and ZTE Open smartphone, whose technical characteristics are known. They are very ascetic (from One Touch Fire 256 Mg RAM, processor 1 GHz and 3-megapixel camera). But then the calculation: if the price of a smartphone thanks to be able to do very low, and Firefox OS will work on such a low-power device better than other systems, for developing countries, this could be a boon.
Samsung Galaxy Note 8: our response to Apple
Recently, analyzing the success of Samsung, Forbes mentioned a variety of screen sizes in its models and rumors about the imminent appearance of the 8-inch. Now, these rumors were confirmed: a series of Galaxy Note, is already available in two versions (5, 5 '' in Galaxy Note II, and 10, 1 '' in the Galaxy Note 10.1), has acquired the intermediate (presented it before the Mobile World Congress, but reporters hands she came on the show). In addition to trying to please all consumers Samsung pursues is another obvious target: iPad mini with the same diagonal screen has attracted many consumers, and Apple's main competitor could not oppose the popular model of its counterpart.
HP Slate 7: The company changes its strategy
Once in 2011, HP has failed with its WebOS operating system and the remnants of the tablet HP TouchPad had to sell at a loss, it seemed that the plates it will now release except with Windows. But HP still introduced the Android-powered device, and that the exact opposite of the previous strategy: if the TouchPad was a bid for world leadership (proprietary OS, expensive and attractive device), everything modest nowhere (average characteristics, the price tag at $ 169 - the model would go unnoticed, if it were released a little-known company). However, it is believed that this is not an admission of defeat: it is said, the HP strength just is not innovation, and the ability to sell the boring standard devices with huge circulations, so the company without any fanfare could become a major player in the market.
ZTE Grand Memo: Battle of the Chinese Koreans
ZTE, as well as Huawei, - the Chinese company associated with budget devices without pretensions, but discreetly to pump up muscles and is now asserting itself. Grand Memo with its 5, 7-inch screen - a direct competitor to Galaxy Note II (only with a stylus), uncompromising in the specifications (the new Qualcomm Snapdragon processor 600, a display with a 720p-resolution, 13-megapixel camera). The question is, what will be the price (it is yet to be announced): if the Chinese will be able to make your product much cheaper than South Korea, many may opt out of the popular Samsung models in favor of the less well-known, but more economical.
AT & T and GM: the Internet every motorist
General Motors has promised by 2014 th equip their new cars in the United States built-4G connection. The need for wireless internet in the car is definitely there, but the move still raises questions. The fact that the life of the vehicle is longer than the current standard in electronics - and the new technology can replace the 4G much faster than 4G-cars will fulfill your life. At the same time, the majority of owners of modern cars are equipped with modern smartphones, and change more often. Perhaps more than the drivers would appreciate a truly seamless integration of vehicles with their gadgets, so you can easily use the Internet connection of the smartphone and its other features: if the appearance 5G was enough to change the smart phone to the internet in the car is now even faster.
"Kaspersky Lab": a new strategy and unusual advertising
"Kaspersky Lab" has attracted attention to the MWC, ordering a "meeting of hackers" (they represented a protest against the company, "depriving them of work"), but its presence at the exhibition was interesting not only that. After telling about the dangers of owners of mobile devices (a problem for Android is really important), "Laboratory" reported that protect against them with the help of its anti-virus can now be free of charge, but for $ 9, 99 in a year will be eligible for additional features.
The company is associated with another premiere MWC: "Yandex" in the course of the exhibition to launch its own application store for Android "Yandeks.Store", making it one of the advantages of checking all means applications "Kaspersky".